Hard-Boiled Confectionery Market is Booming Worldwide at a Significant Growth by 2031
The market growth is propelled by several factors such as product innovations, a rise in the trend of gifting confectionery, economic growth, a rise in disposable income, and others.
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Consumer habits, tastes, and preferences are constantly
evolving. This has led to innovation in the field of hard-boiled confectionery
market trends that drives market growth. Manufacturers are increasing their
product range by including functional ingredients, organic herbal fillings,
tropical fruit, and nut-based & exotic flavors in product formulations to
meet changing consumer demands. Furthermore, the trend of gifting confectionery
products has enabled to propel the hard-boiled confectionery market growth in
recent years. Brands are constantly establishing unique engaging techniques to
seek consumer attention as confectionery products are significantly purchased
due to impulse buying. These factors have cumulatively enabled to drive the
market for hard-boiled confectionery products. However, the volatile nature of
raw material price of sugar can hamper the growth of the hard-boiled
confectionery market.
The hard-boiled confectionery market is segmented on the
basis of type, flavor, age group, distribution channel, and region. On the
basis of type, the market is categorized into suckers and lollipops,
jawbreakers, candy canes, rock candy, drops and disks, and others. By flavor,
it is segmented into cherry, watermelon, lemon, strawberry, orange,
butterscotch, and others. Depending on the age group, the market is categorized
into children, adult, and geriatric. By distribution channel, the market is
divided into supermarkets and hypermarkets, convenience stores, specialty
stores, e-commerce, and others. Region-wise, the market is analyzed across
North America, Europe, Asia-Pacific, and LAMEA (Latin America, the Middle East,
and Africa).
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Ferrero International S.A., Lotte Corporation, Mars,
Incorporated, Mondelez International, Inc., Nestle S.A., Parle Products Pvt.
Ltd., Perfetti Van Melle, The Hershey Company, Tootsie Roll Industries, and
Valeo Foods Group are the major companies operating in the hard-boiled
confectionery industry. These manufacturers are constantly engaged in various
developmental strategies such as partnerships, mergers, acquisitions, and new
product launches to gain competitive edge and exploit the prevailing hard-boiled
confectionery market opportunities.
By type, the suckers ad lollipops segment dominated the
market, garnering around 40.6% of the hard-boiled confectionery market share in
2021. This dominance is attributed to the huge popularity of suckers and
lollipops among the children across the globe. The easy availability and wider
variety of flavors and shapes of suckers and lollipops in varied flavors have
been successful in attracting the children population.
On the basis of flavor, strawberry was the leading segment
in 2021. The huge popularity of strawberry flavor among the global consumers
has led to the impressive growth of this segment. Moreover, the manufacturers
are constantly engaged in innovating and introducing a combination of flavors
with strawberry such as strawberry-kiwi, strawberry-banana, and
strawberry-watermelon that has significantly boosted the revenue for the
strawberry segment in the global hard-boiled candy market.
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Depending on the age group, adult is expected to be the
fastest-growing segment during the forecast period. The growing demand for the
snacks among the people is boosting the consumption of hard candies across the
globe. According to the National Library of Medicine, around 97% of all
Americans eats candy at least once per year. Moreover, the rising health
consciousness among the adult population is expected to drive the organic and
low-calorie hard-boiled confectionery market demand during the forecast period.
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