Europe Meat Substitute Market Size to Observe Highest Growth
Dissatisfaction with sensory attributes among consumers hinders the market. On the contrary, development of new products through innovation and rise in investments are expected to open new opportunities for the market players in the future.
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The Europe meat substitute market was valued at $1,387
million in 2019, and is projected to reach $3,549.09 million by 2027,
registering a CAGR of 7.9% from 2021 to 2027. The Europe meat substitute market
is expected to exhibit an incremental revenue opportunity of $1,306.2 million
from 2021 to 2027. The Europe meat substitute market growth is principally
propelled by rise in vegan and flexitarian trend, environmental concerns,
health consciousness due to rise in obesity, and surge in demand for clean-label
products.
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The key players operating in the Europe meat substitute
industry include Foods for Tomorrow, Monde Nissin Corporation, Moving Mountains
Foods, Premier Foods Plc, Rรผgenwalder Mรผhle Carl Mรผller GmbH & Co. Kg,
Schouten Europe B.V., Taifun-Tofu GmbH, The Meatless Farm, Vbites Foods Ltd and
Vivera Foodgroup.
By category, the frozen segment accounted for the maximum
Europe meat substitute market share in 2019. Frozen burgers, crumbles,
sausages, patties, nuggets, pizza, strips, and other such products have gained
popularity, owing to their longer shelf life. Furthermore, consumers opt for
ready-to-cook meals and meat substitutes in frozen form, owing to their
preferences and lifestyles. Hence, owing to its nutrition preserving property,
convenience, and longer shelf life, the consumption of frozen meat has increased
considerably in Europe, thereby augmenting the market growth. However, the
shelf stable segment is anticipated to grow at the highest CAGR during the
forecast period.
Country wise, the UK was the prominent market for meat
substitute in 2019. This can be attributed to the popularity and substantial
consumption of meat substitute products in the region. Furthermore, rise in
popularity of the flexitarian diet has driven the demand for meat substitute
products in the country. Alongside health benefits, consumers in the UK regard
environmental impact as one of the major reasons for switching to meat
substitute food products. However, Germany is expected to witness a significant
CAGR during the Europe meat substitute market forecast period.
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On the basis of source, the market is divided into
soy-based, wheat-based, mycoprotein and others. The soy-based segment dominated
the market in 2019, accounting for nearly two-thirds of the total revenue of
the market. However, the wheat-based segment is expected to manifest the
highest CAGR of 9.0% during the forecast period.
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